Introduction

So long summer vacays, greetings are in order for – “go time”!  The crew is packing our pool gear and locked in for football, fall, and even more cool campaigns to come.

Check out how our summer wrapped below…

What We’ve Been Up To

NAKERY 💋 GOES NATIONAL with ULTA! 

It’s rare we get to brag on a client who's made their way from D2C to Retail Shelves - and on ULTA Beauty national locations at that!  We’re excited to support these amazing new endeavors with even more compelling marketing campaigns.  Stay tuned! 

IT'S THE FINAL EFB COUNTDOWN 🚀

For months now, we’ve been hard at work for one of our very own emerging clients, Emerging Franchise Brands.  After a solid 200+ podcasts, over 600k views, his first Founder’s Club launch - a new website was in the works.  

As our fingers hover over the “LAUNCH” button, we’ve started the 3 - 2 - 1 …. Countdown.   

THE TEAM HIBACHI 🍤🥢

Our team dinner somehow morphed into a full on performance. Flying shrimp. Onion volcanoes. Flames way too close for comfort. Pure hibachi madness… in the best way.

A solid reminder: teamwork doesn’t stop at the office. Sometimes, it’s about surviving a hibachi grill together,  and proving that not everyone was cut out for shrimp-catching duty (we’ve got receipts).

Even the smallest team member showed up in style.

MAXHEALTH ON THE UP  🕺🏼

MaxHealth just got a LinkedIn strategy reboot. Out went the generic health tips. In came a sharper message, built specifically for brokers and agents. It’s a more focused voice, more relevant content, and a clearer value prop. The difference? Immediate.

In July alone, the brand pulled in 400 new followers.
For perspective: they gained 580 in all of 2024.

So far in 2025? 1,057.

And 750 of those came between April and July, right after the strategy shift.

Turns out, when you talk to the right people, they actually listen. Who knew🤷🏼‍♀️

WE’VE INVITED THE AI INSIDE 🎪

Lightspeed isn’t just a catch phrase, it’s basically the speed that tech is currently moving in our industry.  We're committed to staying on the cusp of AI, tech, and efficiency - so we can keep our clients on the cutting edge. This week, we kicked off a consulting engagement with Tim Rodgers and Ace Workflow™ to evaluate our tech stack and, more importantly, how we can use it even better.

The tools we're using are only as good as the people operating them. We’re excited to showcase how we're continuing to level up The 21st Agency services. 🚀

SEARCHING FOR OUR PERFECT ROOMIE👯

If you love what you see and think you might wanna be our roomie, we’ve got one private office available for the PERFECT PERSON.  Check it out here - or drop us a note if you’re interested!

Studio 21A🪩 (she got her own section - blushes☺️ )

If you were expecting anything less than pure marketing chaos and a peek behind the curtain, you’ll be pleased to know the first month of hosting our own agency podcast D-E-L-I-V-E-R-E-D.  

These speed round 21-minute long fireside chats capture the coolest, or should we say the hottest, in the latest brand marketing tea.  We’re dropping new ones every Wednesday - so mark your calendars. ;)

Check out our newly released episodes on YouTube:

• 21 Minutes With… Liquid Death’s Chaos Conductor (Andy Pearson) - Episode 4

• 21 Minutes With… The Airport That Broke The Internet (Ashley Laccarino) - Episode 3

• 21 Minutes With... Brands That Behave So Badly, It's Brilliant - Episode 2

• 21 Minutes With... The 21st Agency - Episode 1

We’ve also got the studio fully locked-in for a plug and play rental experience if you need THE premier Downtown Tampa location to film! 

Want to rent out the podcast studio? Look no further.

We Get Around

Industry Updates

Things We Love

Songs we’ve got on repeat

Brittany: Easy Does it - Gold Ford

Christian: I’m A Song - Stephen Wilson

Katie: Being Human - David Fleming

Shea: Wind Up Missin’ You - Tucker Wetmore

Matheus: Live to Win - Paul Stanley

Pets & Plants

Follow along on our adventures on our Instagram & TikTok!