this thing on 🎙️🎙️

Mother MAY I – show you some cool stuff we’re doing from the past month? AND some breaking news.

May Solstice: The 21st Agency Newsletter

WARNING: We’re gearing up for some VERY exciting announcements.  Don’t skip this one.

Did anyone else enter a wormhole and come out almost halfway through 2025?! And, we’ve entered the countdown to our namesake next month - June 21st - and nod to our name, The 21st Agency.  

So get ready to flip that calendar page, as we show off the last month of our hyperspeed lives + breaking news down below. 👇

What We’ve Been Up To

THE NEW PODCAST STUDIO - STUDIO 21A! 🎙️

As we continue to settle and unbox in our new office space, we are overjoyed to announce our currently under-construction, but emerging content space: STUDIO 21A!   

If you’ve ever thought about recording a podcast, need a space to film your existing podcast (or video content), or are a production person who needs a place to bring your crew – look no further!  Reply to this email if you want rates or more info to book!

Curious about distance to you, here’s our address: 406 N. Morgan St., Tampa, FL 33602

Check out our fancy inspiration pic - featuring our real chairs and disco ball :) 

WE’VE GOT FRESH FACES 🥸

Please give a round of applause to these two new fresh faces as we welcome to the team, Shea & Matheus.

Shea, Social Media Manager, brings experience in crafting content that not only connects with audiences but drives real results. She says “wicked” every other word and is wicked excited for the awesome 21A content coming your way. With a passion to grow alongside the team, Shea is ready to bring fresh, vibrant energy to every project she tackles.

Matheus, Summer Intern, brings a true zest for learning and Brazilian swag, too.  We’re excited to have him with us through the summer months to show him the ropes (and flags, and whatever other tasks we can find for him to crush.)

AND THE TARDY TO THE PARTY ADDITION - MURPHY!!

As the team anxiously awaits Christian & Chloe’s baby girl ANY hour (we’re past her due date!!!), we zoomed in for baby watch.

UNIVERSITY OF TAMPA - GUEST CAMEO 💁🏼‍♀️

At the invitation of the Global Marketing Professor, Dr. Ellen Campos Sousa, our fearless founder, presented on behalf of all our International Marketing Case Studies. From Irish Motorcycles to French Cannabis and AMEA Black Whoppers… we gave those students something to chew on!  Thanks for having us!

NEW DROPS 💋

Our client, Nakery Beauty, gears up for a HUGE new launch into 300 national retailer locations with their latest innovation for the 50+ year old women’s demo with these life-changing wellness products featuring the active ingredient (magnesium) to enhance everything from sleep to collagen production.

We’re excited to bring them to market and introduce the rest of the world to their products!

A FLY OVER ✈️✈️

Last Month, we were invited to the Industry Day for the United States Air Force / Air Education & Training Center (AETC) and selected as a speaker for a panel discussion on marketing innovation!  What a top-tier event and impactful way to see a glimpse of the future.  

We got to speak on super fans, AI, and the future of Gen Z marketing.

And as our client noticed, Brittany even went FULL Bellas. 😆

MAKING HEADLINES - MENTAL WELLNESS 🧠

Last week Morningstar, Yahoo Finance! Finance, AP News, and 600+ other outlets picked up the press release we crafted for our client: Professional Association of Résumé Writers and Career Coaches to promote their latest programming release, a Master Series for Career Coaches to navigate the world of mental health for those on the job market - a tough road.  

Check out how they are arming the front lines of coaches with the tools they need to make a difference in people’s lives!

New Clients - we’ve got ‘em.

Woof Gang is on the move again. 

While they’ve been a client for some time, this new content series is going to CRUSH.  The Team will be in North Carolina shooting their new stores, and product releases.  Can you say it’s going to be pawwwfect?

We Get Around

Brittany's saga in house renovations continues.  Don’t ask for details unless you want tears.

And, upgrading the conference room took shape along with the rest of the office digs. (Truth be told, this is more of a shout-out to Katie & Christian).

Christian & Chloe are coaxing little Murphy since we’re now TWO DAYS past her due date.  In the meantime, some new flowers were planted.

Katie’s week-long vacation with the family in Helen, GA resulted in a phone full of nephew pics.  Here’s a few favs.

Shea celebrated her sister’s graduation from PA School in NC with her fam!  And, got settled into her new office with some fresh decor.

Industry Updates

Kids these days.  We’ve been keeping up to date on the trends.  Check out this month’s Social Pulse - and download it here.

Here are some of our favorites:

Favorite trends

Things We Love

Songs we’ve got on repeat

Brittany: Tap In 

Christian: Bad Apple

Katie: Gilded Lily

Matheus:  We can’t wait to hear…

Pets & Plants

Bodi made his way back to the office after a brief spring break.

Our frequent flyer, Tye, came to visit.

We got an office warming plant -  A MONEY TREE!

Follow along on our adventures on our Instagram & TikTok!