- Solstice: The 21st Agency Newsletter
- Posts
- What in THE?! is basically this year’s tagline
What in THE?! is basically this year’s tagline
Buckle up. We’re 21 days in and every marketer on the planet feels like we’ve been shot out of a cannon.
January Solstice: The 21st Agency Newsletter
Seatbelts engaged. We have seen some pretty crazy stuff over the last 30 days. Social media bans (then reinstatements), AI developments, new platforms emerging, and so much more. So…here we go.
READ ON
What We’ve Been Up To
Well, other than reading our marketing blogs hourly to make sure we didn’t miss any updates, it’s been a new year to remember.
Congrats to our client, Emerging Franchise Brands, on a SMASHING success with their very first live event. They booked well over their goal of attendees and heard things like, “I can’t wait to come to the next event.”

We helped another client, Tropical Smokehouse BBQ, SELL OUT their event this coming weekend: Smoke & Sunshine a BBQ event featuring Pitmasters from all over the country coming together to support NAMI.

Industry Updates
We’ve been keeping up to date on the trends, and it’s been a wild one. We put together the top social media platforms you should know. With all the TikTok drama there’s been a lot of movement. Some quick stats:
Meta holds 49% of user profiles (of 16.4 billion).
Bluesky, RedNote, and Lemon8 are seeing big jumps.
TikTok is back.
And if you’re not sure where you should be, take our Social Media Platform Quiz to find out.
We Get Around
Check out with the team has been up to this month - it’s been a busy one!
Santa came to visit Orlando, Naples, Tampa, and Pensacola this year.

Brittany made her networking rounds at Economic Club of Tampa & Oysterfest by Frameworks for a great cause.
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Christian made a tiny announcement.

The team made F1 their entire personalities. Link to post.
Things We Love
Kids these days. Check out what’s trending on this month’s Social Pulse - and download it here.
Songs we’ve got on repeat
Brittany: God Is by Kanye West
Christian: Rust by Mon Rovia
Katie: Odysseus
Claudia: Talking to the Moon by Bruno Mars
Pets & Plants
A stuffed basketball met its fate…. |
![]() Felix may or may not need a haircut TBD |